Top 10 Merchandise Ideas for Workplace Health & Safety Show Brisbane 2026

The Workplace Health & Safety Show - Brisbane 2026 is one of the most important events for safety professionals, WHS managers, site supervisors, and decision makers across Australia. Every year, the show brings together industry leaders, solution providers, and organizations that are serious about improving workplace safety outcomes.

However, with so many exhibitors competing for attention, simply having a booth is no longer enough. This is where strategic promotional merchandise plays a critical role.

The right merchandise doesn’t just attract visitors to your stand. More importantly, it helps reinforce your safety message, strengthen brand credibility, and keep your company top of mind long after the event finishes.

In this article, we’ll explore the top 10 merchandise ideas that work exceptionally well at the Workplace Health & Safety Show, and explain why each item works, how to use it effectively, and what exhibitors should consider before ordering.

Why Merchandise Matters at a Workplace Health & Safety Expo

Before choosing products, it’s important to understand the mindset of WHS event attendees.

Visitors to the Workplace Health & Safety Show are typically:

• Focused on compliance, risk reduction, and prevention

• Responsible for safety decisions in real workplaces

• Looking for practical, reliable, and proven solutions

• Less interested in gimmicks and more focused on usefulness

As a result, promotional merchandise must feel relevant, practical, and aligned with safety values. When done right, merchandise helps you:

• Attract the right audience to your booth

• Start meaningful, safety focused conversations

• Reinforce trust and professionalism

• Increase long term brand recall in workplaces

With that in mind, let’s dive into the top merchandise ideas for Brisbane 2026.

1. Omega Pen

The Omega Pen is a classic yet powerful promotional item for WHS events.

While simple, pens remain one of the most-used items in offices, training rooms, and on-site meetings. Every time someone fills out a form, signs a checklist, or takes notes during a safety briefing, your brand stays visible.

Why it works for WHS audiences:

• Constant daily use

• Professional and non-intrusive branding

• Ideal for compliance-heavy environments

Best use at the expo: Offer the Omega Pen as an easy takeaway for all booth visitors or bundle it with notepads for a more complete set.

2. Spiro Note Pad

Documentation is at the heart of workplace health and safety. From audits to toolbox talks, note taking is essential. The Spiro Note Pad supports this process while keeping your brand front and center.

Why it works:

• Directly supports WHS workflows

• Ideal for meetings, training, and inspections

• Encourages repeated brand exposure
  
  

Pro tip: Add subtle branding and keep the design clean to ensure it’s used regularly.

3. Gift Tote Bag

A Gift Tote Bag is one of the smartest merchandise choices for exhibitions.

At the Workplace Health & Safety Show, attendees collect brochures, samples, and resources throughout the day. A sturdy, branded tote bag provides immediate value while turning visitors into walking brand ambassadors.

Why it works:

• High visibility across the expo floor

• Practical beyond the event

• Strong brand exposure in workplaces

How to use it: Hand out tote bags early in the day or include them as part of a welcome pack.

4. First Aid Case

Nothing aligns more closely with workplace health and safety than a First Aid Case. This product sends a clear message: your brand is serious about preparedness and duty of care.

Why it works:

• Direct relevance to WHS requirements

• Long term use in offices, vehicles, and sites

• Builds trust and credibility

Best practice: Ensure the case is compact, clearly labelled, and professionally branded.

5. 300ml Hand Sanitizer Gel (75% Alcohol)

Workplace hygiene remains a top priority across all industries. A 300ml Hand Sanitizer Gel with 75% Alcohol offers practical, everyday protection while reinforcing health first messaging.

Why it works:

• High perceived necessity

• Suitable for desks, shared spaces, and vehicles

• Reinforces hygiene and infection control

How to position it: Frame it as a workplace essential rather than a giveaway.

6. Wellness Pack

Modern WHS strategies go beyond physical safety and focus increasingly on mental health and wellbeing.

A Wellness Pack supports this shift by promoting balance, stress management, and self-care.

Why it works:

• Aligns with evolving WHS priorities

• Shows a people-first approach

• Ideal for HR and wellbeing-focused visitors

Best use: Offer wellness packs as a premium item for engaged conversations or qualified leads.

7. Solana Bottle

Hydration plays a critical role in workplace safety, particularly in physically demanding or outdoor roles. The Solana Bottle supports safe hydration habits while offering long term brand exposure.

Why it works:

• Encourages healthier behaviour

• Reusable and eco-conscious

• High daily usage

Branding tip: Keep designs minimal to maximize long-term use.

8. Compact Pill Organizer

The Compact Pill Organizer may be small, but its impact is significant. It supports employees who manage medication routines, helping them stay consistent and organised, an often overlooked part of workplace wellbeing.

Why it works:

• Discreet and practical

• Supports personal health management

• Demonstrates thoughtful brand values

Ideal audience: Healthcare, aged care, and corporate wellbeing professionals.

9. Stress Relievers

Stress management is a growing focus within WHS frameworks. Items like the Heart Stress Reliever and Stress Blood Drop provide a tactile way to start conversations around mental health, fatigue, and wellbeing.

Why they work:

• Easy conversation starters

• Reinforce mental health awareness

• Affordable and engaging

How to use them: Pair stress relievers with wellbeing messaging or printed resources.

10. Stainless Steel Straw Set

Sustainability is increasingly linked to corporate responsibility and workplace culture.

A Stainless Steel Straw Set reinforces environmental awareness while offering a reusable alternative to single-use plastics.

Why it works:

• Aligns with ESG and sustainability goals

• Reusable and long-lasting

• Positive brand association

Pro tip: Highlight sustainability benefits clearly on packaging or signage.

Bonus: Premium Pull Up Banner

While not a takeaway item, a Premium Pull Up Banner plays a vital role in supporting your merchandise strategy.

Clear messaging helps visitors quickly understand:

• Who you are

• What safety problem you solve

• Why your solution matters

Strong visuals increase engagement and guide visitors toward your merchandise.

How to Choose the Right Mix of Merchandise

For best results at the Workplace Health & Safety Show - Brisbane 2026, exhibitors should combine:

• High-volume essentials (pens, notepads, tote bags)

• Safety-driven items (first aid, sanitiser, wellness packs)

• Premium or conversation-led products (bottles, stress relievers)

This layered approach ensures you attract attention while building long-term value.

Final Thoughts

At the Workplace Health & Safety Show - Brisbane 2026, promotional merchandise should do more than fill bags.

The right products:

• Support safer workplaces

• Reinforce wellbeing and compliance

• Build trust with WHS professionals

• Keep your brand visible long after the event

By choosing practical, safety-aligned merchandise, you position your brand not just as an exhibitor, but as a genuine partner in workplace health and safety.